FOR EVENT MANAGEMENT COMPANIES

Manage multiple events—of different sizes, types, and purposes—with online race management software that makes it easy to be efficient. ACTIVE’s technology is unique because you can use it to manage each event individually, then zoom out to perform functions that apply to all events. You’ll spend less time on workarounds and have more control over the data for all of your events.

The race director software includes everything you’ve come to expect—from online registration and payments to volunteer management and fundraising. But what makes ACTIVE different is that is also includes the latest event director tools, such as a mobile app for on-site registration, an interactive format for results, detailed event dashboards, and more. Most importantly, your data will be safer than it’s ever been. ACTIVE’s online registration system is secure and our payment processor is PCI Level 1 compliant, which is the highest standard in the industry. ACTIVE’s technology provides the reliability and cutting-edge comprehensiveness that large-scale event directors need.

FEATURES

Secure and Flexible Race Management Software

Manage all of your events with one comprehensive race management software system. With all information centralized and consolidated, you'll be able to make better decisions, operate more efficiently, and stay focused on the participant experience.

  • Detailed Reporting - Get greater participant insight with detailed reports on any and all combinations of data, such as registration reports segmented by age or gender, revenue reports parsed by payment or event, and year-over-year comparisons. 
  • Data Security - ACTIVE is strict about following PCI Level 1 compliance standards to protect every piece of your data, meaning you never have to worry about your participants’ personal information or credit card numbers. 
  • Integrated Management Tools - Use easy, efficient tools that integrate volunteer management, fundraising, on-site mobile registration, and more. 
  • Globalization - Take your events worldwide with a flexible system that supports 9 languages and 6 currencies.
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Secure and Flexible Race Management Software
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Varied Marketing Options

We offer our customers access to our community of active participants, helping you to boost registration numbers by extending your reach further than you’ve been able to go before. Our marketing solutions work in tandem with our race marketing software and include both free and additional options. Promotions you will have at no cost include:

  • Free Event Listing - Your event will receive a highlighted listing in ACTIVE.com’s searchable calendar, which attracts 2.5+ million unique visitors each month.
  • Increased Exposure - Your listing will be distributed to our 700+ affiliate partner websites (such as Livestrong.com, Runner’s World, ESPN, mapmyrun.com, and more).
  • Higher Search Rankings - Because ACTIVE.com carries a lot of SEO strength, your event will appear higher in organic search engine results. 
  • Facebook Integrations - When someone registers for your event, they can choose to post “I’m In” on your registration page and on their own Facebook walls, spreading the news about your event virally.
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Participant Loyalty Tools

ACTIVE’s race management software includes tools that help you keep your participants happy, while saving yourself some admin work.

  • Participant Self-Editing - Allow participants to self-edit their personal info and transfer bibs, eliminating time-consuming phone calls and emails.
  • Registration Incentives - Incentivize people to register by setting up paid lotteries, VIP-style special entries, and coupon codes.
  • Registration Protector - Participants can choose to add this option to their registration, which safeguards fees for both you and them, and also removes the barrier to early sign ups. 
  • Training Plans & Results - Increase participant commitment and keep your event top of mind by offering custom training plans and then display searchable, interactive results on your website. This will get participants coming back to your site, where you can market upcoming events to them and display sponsor advertising. 
  • Merchandise - Sell merchandise within the registration flow, easily and efficiently increasing your revenue.
  • Event & Participant Support - Rely on the event and technical support we offer you, as well as the registration support we offer your participants. They can come to us with any registration questions, which frees up more of your time to focus on building a great event experience. Our support, which includes phone, email and live chat, is free and unlimited.
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YOU GET ALL THAT, AND MORE...

Free Advice

We don’t want to just be your technology provider, we want to be your partner. With 16+ years in the industry and over 13,000 clients around the world, we can give you advice on everything from website optimization to marketing best practices to event pricing strategies.

Check out our race director's resources »

Dedicated Support

You'll receive a dedicated account manager who will be there when needed throughout your event planning and execution process. You’ll also have access to technical support designed to meet the needs of your event, from live chat and online help to live phone support. Plus, your participants can call us (instead of you) with any registration questions!

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Easy & Fast Set Up

We understand that you have other priorities and limited hours, so we make sure that getting set up on our race management software will take no time at all. It’s fast and easy, allowing you to open for business and start taking registrations quickly, without hassle.

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Customer Stories

We love our customers and we’d like to think they love us too. Let us tell you some of their stories.

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Event Director Guides

Free, in-depth articles on important topics—from planning to pricing to promotion—that will give you great ideas and techniques on how to improve your event.

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How to Plan a Turkey Trot
Plan your first Turkey Trot with the help of this guide from the ACTIVEWorks Endurance experts.
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How to Organize a 5K Race
5Ks are great for fun, fitness and fundraising for a wide range of ages. This popular guide ensures that you won’t overlook important details, from the start to the finish line.
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How to Organize a Marathon
A marathon is a big undertaking for both organizers and participants. With this comprehensive guide to launching your own 26.2, you’ll help hundreds (if not thousands) of people get fit.

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