Browse our library of webinars on a variety of event management topics—from marketing to technology to business strategy.

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How to Get and Keep Sponsors for Your Event

Learn how you can consistently and accurately prove the value of your event to attract and retain relevant sponsors, while offering a richer experience for participants.

How to Create Engaging Events

David McGillivray delivers tips to make your race stand out, attract more runners (and keep them coming back), improve the spectator experience and offer creative swag.

Race Director Exchange with Dave McGillivray

Dave McGillivray and Matt West of DMSE join John Connors of The Color Run® to answer race director’s questions on marketing, pricing and more.

Race Mistakes Hall of Fame

In this webinar, you’ll learn how to avoid common mistakes made by race directors. Dave McGillivray will present about all that could go wrong on event day and how you can prepare for any scenario. From train disputes, overturned water trucks and crime scenes, see what makes it in the Race Mistakes Hall of Fame!

Featured Webinar Content

New Tactics to Engage Participants

Are you marketing your camp in the right places? Find out!

Permit & Finance Essentials

Race directors know that the two most important things to pull off your event are permission and money. Get your event off the ground with the proper permits in place and financing.

The Fundraising Formula

Whether you’ve partnered with a charity in the past or are considering incorporating “fund-racing”, this webinar will show you the best ways to be successful.

How to Increase Participant Revenue

There is no better way to increase race revenue. Watch the webinar to learn how to increase revenue across the participant journey.

Social Media Strategies for Events

Most race organizers use Facebook, Twitter or Instagram to promote events, but you may not know if it’s worth your time, or how to measure success.

Get SEO Savvy With 5 Quick Tips

Build your SEO knowledge with these 5 tips from the experts at the ACTIVE Network.

Reflect Seek Solutions with Surveys

Survey your race participants to get the feedback you need to create a better experience with each race.

Build Your Marketing Plan

Build your marketing plan for your next event with tips from this webinar from the ACTIVE Endurance marketing experts.

Spark Anticipation With Social

Market your next event on social media like an expert with tips from this social media marketing webinar.

Elevate Your Email Marketing

Make the most of your email marketing campaigns with this webinar full of email campaign tips.

Engage Create Your Value Wedge

Engage your race participants with this webinar with tips on how to create your value wedge.

The Modern Race Director’s Toolkit

Are you using all of the ACTIVE Endurance tools at your disposal to drive registrations and simplify managing your events? Find out about the tools you can use now in this webinar.

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