How to Get Your City Behind Your New Race


We sat down with Dave McGillivray, race director of the Boston Marathon since 1988, and he shared his top tips for success when expanding your event or race series into new locations or distances.

In this guide, McGillivray stresses that relationships are the key to earning support for your event. He discusses your relationship with the “city” at three different touch points:

  • Race location
  • Race governing body and…
  • Last—but far from least—the local citizens!

Download the free guide today to learn from Dave McGillivray himself on how to get an entire city on your side.