Online Event Marketing Guide for Event Directors
Google has bumped out the Yellow Pages as the go-to source for information. So when people are looking for athletic events to participate in, they just "Google it." That means your event needs to be Google friendly to be successful at online event marketing.
With this guide, you’ll learn online event marketing best practices, from determining the right keywords to getting on the first page of search results. Master these three pillars of SEO:
- Keyword research – Find the right phrases
- On-Page Optimization – Put keywords in the right spots on your website
- Link Building – Get other websites to link to your site
To become an SEO Jedi and move your event marketing online, download the free guide.
"Google automatically recommends popular searches, so what is suggested will definitely help you hone in on the right keywords for your website."
SEO Manager, ACTIVE Network