Mobile phones have come a long way from clunky bricks with long antennae to sleek pocket computers. If you have a smart phone, you most likely have an obsessive attachment to it like the rest of us, because it can do just about everything. And even if you don’t have one, you probably hear the buzz about how mobile is the next frontier. It’s estimated that by 2015 the number of mobile application downloads will reach 98 billion, according to Berg Insight. For the web, mobile devices already account for 10% of total global internet traffic (KPCB).
But at the same time, race directors need to pump the breaks on their mobile strategy. You’re busy and your resources aren’t unlimited – so how do you know if building a mobile-enabled website is worth your time? Here are the three steps you need to take before you build a website that is mobile friendly: Continue reading
Mobile internet usage is growing rapidly. In fact, it is predicted to surpass desktop internet usage in 2014. That means that for the first time ever, more users will use a mobile device to access the web than a PC. And that’s not all. Check out these industry stats: Continue reading
This is our version of a recap episode. We know you’re busy and there’s never enough time to read everything you want to, so below is a list of our most popular posts and the free articles that go along with them. You can use this post as a handy summary of useful information and refer back to it whenever you have time: Continue reading
Forget the future—mobile is the consumer communication vehicle of the NOW. More mobile devices are being purchased (especially smartphones) and people are using them more. But whether you have a smartphone or a dumbphone, it’s no secret that most people don’t let their mobile devices leave their sides (or pockets). It’s not just tweens texting and Facebooking…this is everyone. That means it’s time for event directors to start mobilizing. Continue reading