Marketing is on our minds this week and we’ve got two new things to share that will help you promote your event better, and more affordably.
1. New Instant Ads Features
Have you checked out Instant Ads yet? Our name-your-price advertising tool is now easier to use and is more automated so the guesswork is taken out of setting up a campaign. In just two steps, you can be up and running.
- Edit your ad in-line and see how it will appear on ACTIVE.com
- Receive advice on how to optimize your ad
- Set your custom budget
Plus, you can now get new advertorial placements on the Web as well as in ACTIVE’s Local Events e-newsletters.
- Include an event logo or image in a pay-per-click ad
- Geo-target listings to hit a highly engaged audience in ACTIVE’s sport-specific e-newsletters
If you’re not sure how to use Instant Ads or don’t feel like learning it on your own, don’t worry. We’ll teach you how to be an Instant Ads ninja! Attend one of our upcoming how-to webinars and receive a $50 Instant Ads coupon for your next campaign. Register for the date and time that suits you best:
2. New Geo-Targeted Marketing Packages
If you’re looking to take a more comprehensive approach to your event promotions, try our new localized marketing packages. With a variety of pricing options starting at just $1,500, you can effectively reach potential participants in your local geography through mobile, web, email and e-newsletters. All design costs are included and a minimum of 150,000 additional eyes on your event details page is guaranteed.