New product tips & tricks; download our social media webinar series, this month’s featured Event Director and much more!
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ActiveEndurance

In This Issue:

> What's New?
> Product Tips and Tricks
> Upcoming Webinars
> Event Director of the Month
> Team Member Spotlight

The Edge offers product, community and Endurance events–related information developed to help you become a more successful Event Director. We look forward to providing this newsletter to you every month and hope you forward it to any colleagues who may find it useful.

Also feel free to email us any comments or suggestions for future newsletters because, after all, it’s all for you!

ActiveEndurance
ActiveEndurance@ActiveNetwork.com

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What's New?

Let Active usher you into the future of endurance event management!

ActiveWorks

Ready to set–up your next event? Use ActiveWorks, our newest event management software built on a revolutionary new platform. ActiveWorks offers an easy to use event set–up experience with:

  • Comprehensive event management
  • Smart data management tools
  • Enhanced reporting
  • Integrated fundraising

Contact us now to find out if your event is a fit for transition from Registration Center to ActiveWorks.


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Product Tips and Tricks

Renewing Your Registration Site Using Our "Copy Listing" Tool

Product Tips and Tricks

Renewing Your Registration Site Using Our "Copy Listing" Tool

Using our "copy listing" tool will allow you to copy over the event set up from last year and create a new registration site within a few minutes. This set up process will automatically copy over your entry fees, billing information, and contact information, while giving you the option to copy over event details, questions and more. This will save you time!

After your site is created you will be able to go back and update/customize the rest of your registration site. Follow these easy steps to do it yourself:

  1. Go to www.active.com/explorer
  2. Type in your username and password, click log in
  3. Select the listing you would like to copy from the drop down bar located in the top left
  4. Select "Copy Listing"
  5. A pop up box will appear called a wizard and will walk you through setting up your new registration listing. This will copy over the basic set up of your past registration site.
    NOTE: pop–ups must be enabled in order to continue
  6. Once this wizard is done you will get a message that says "Congratulations! Your listing has been created!" – click OK
  7. You can now edit & update the rest of your registration site

Things to review/check over once the site is created:

  1. Event details "General Listing Information" folder –> "Standard Details" & "Custom Details"
  2. Registration questions "Customization" folder –> "Questions"
  3. Registration messages "Customization" folder –> "Registration Messages"


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Webinar

Our latest Social Media webinar series – now available on demand

View Recorded Webinars

If you were unable to attend our Social Media webinar series with Justin Ramers – you’re not too late to hear the inside scoop. For your convenience, the webinar recordings and presentation slides have been posted online.

You’ll enjoy learning about Facebook and Twitter tips that will help you increase awareness and participation.


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Event Director of the Month

Julie Talbert, Co–Founder/Race Director
Calabasas Classic 5K 10K Runs

Julie Talbert

A run for the community...
I grew up in a family that was always participating in group events. For over 20 years, my family was active in the LA Wheelman Bicycle Club, serving as chairs of various committees and holding various offices, up to and including president. During this time, we took over management of the GWBR, a three day cycling event. So, I got a lot of experience in event management.

When my husband and I moved to the West Valley in 2001, we decided it would be fun to put on a running event. There weren’t too many in the area and Calabasas is a beautiful city and a great location. Around the same time, we had also decided to start a charity to help families with members battling cancer and the two ideas fed on each other. Both were focused on the local community and we believed if we considered all the various stakeholders, we could really have a nice event.

We worked with the City, the various homeowners’ associations Calabasas, the chamber of Commerce and the families we were supporting to develop ideas that would make it a great event for all of them. We’re also athletic and have raced in many runs, cycling events and triathlons over the years, so we had a good idea of what the athletes would be looking for in an event.

Our first few years were really experimental, as we tried lots of different things to determine what kind of event we wanted to be. We fairly quickly settled on being an event for the whole community, where they could bring their family and enjoy the day in a beautiful setting, as opposed to a hyper–competitive race where people show up, race and leave. The one constant though has been to include the families we help and make the runs available to them as a fundraiser. It’s important to work with our families as partners in helping them, so we pretty much insist they do their own fundraising and we match what they raise on top of the base amount we provide.

During the last few years, the "green" concept has been so prevalent that there was a demand in our community to make events more socially responsible. An event like ours can generate a lot of interest as well as a lot of waste and trash! By opening up our volunteer activities to environmentally–conscious groups and just being aware of other local groups, we’ve been able to add many green facets to the race; our shirts are made from recycled material, and a local resident volunteered to go through the trash and make sure all recyclable materials are properly segregated and handled. This year we’re adding a program to give our runners a discount if they bring a pair of running shoes to donate to the Share our Soles/Give Running group that provide these running shoes to underprivileged children from inner–city Los Angeles to Mexico to the Dominican Republic to Sudan, Uganda, Liberia, and Kenya in Africa.

So give us a look and come out and run the Calabasas Classic 5k 10k Runs, Sunday, November 14, 2010! http://www.calabasasclassic.com/


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Team Member Spotlight

Michele Crepeau
Industry Sales Manager, Giving

Michele Crepeau

Expertise: She has worked with several hundred of our charity clients including Children’s Tumor Foundation, Susan G. Komen for the Cure, Crohn’s & Colitis Foundation and Girls on the Run helping them to set up their online fundraising, websites and marketing programs with Active.com. Michele truly embraces and loves working at Active because of the company’s culture in promoting active healthy lifestyles.

Her years of experience in the industry, technology background and non–profit work and Board level experience make for a perfect match in her being able to help her clients drive their fundraising, grow their programs and increase awareness about their causes.

Just for fun: She is an avid runner and just completed her 5th marathon, the ING NYC Marathon and has competed also in several triathlons including the NYC Tri and the Gulf Coast Half Ironman. She also loves traveling, hiking, photography, the beach and cooking. Michele is a native Californian and graduate of UC Berkeley.


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About ActiveEndurance


ActiveEndurance, a division of Active Network, delivers industry-leading online technology and marketing solutions to over 55,000 endurance sports organizations. With ActiveEndurance, organizers can eliminate paper-based administration, effectively manage participant data, and implement strategic marketing solutions to drive registration revenue while improving the participant experience. For more information, visit www.ActiveEndurance.com.

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